JOD

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JOD

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Introduction

I’m Jasmine, a Freelance Design Director & Art Director with bags of energy and strong experience working with leading agencies and brands such as Saatchi & Saatchi and Apple, across a range of industries, including F&B, tech and beauty.

I am obsessed with all things brand and design, and approach every project with a sense of play.

I’m always thinking, “How can we take this further?”, believing that every brief should be treated as a creative adventure.

I’m Jasmine, a Freelance Design Director & Art Director with bags of energy and strong experience working with leading agencies and brands such as Saatchi & Saatchi and Apple, across a range of industries, including F&B, tech and beauty.

I am obsessed with all things brand and design, and approach every project with a sense of play.

I’m always thinking, “How can we take this further?”, believing that every brief should be treated as a creative adventure.

My passion lies in discovering the ‘big idea’ in a project and building flexible systems to support it (yes, rules can be fun!).

With a background in Creative Direction, I lead projects with clear vision and confidence, blending innovative ideas with attention to detail and strong presentation skills.

Most importantly, I truly love what I do, and that passion shines through in my approach, my work ethic, and the creative I deliver.

Previous clients

I worked with Apple on their Trade In campaign

I worked with Apple on their Trade In campaign

Empowering Nike with dynamic marketing strategies, we propelled their brand to new heights. Data-driven insights and creative storytelling, we crafted compelling narratives, driving brand loyalty and sales growth.

Empowering Nike with dynamic marketing strategies, we propelled their brand to new heights. Data-driven insights and creative storytelling, we crafted compelling narratives, driving brand loyalty and sales growth.

Collaborating with Rivian, we pioneered innovative solutions to elevate their brand image. Our team implemented strategic marketing campaigns that resonated with their target audience, resulting in increased brand visibility.

Collaborating with Rivian, we pioneered innovative solutions to elevate their brand image. Our team implemented strategic marketing campaigns that resonated with their target audience, resulting in increased brand visibility.

Transforming Audi’s digital presence, we implemented innovative strategies to connect with consumers on a deeper level. Through immersive digital experiences, we rejuvenated the iconic brand for the digital age.

Transforming Audi’s digital presence, we implemented innovative strategies to connect with consumers on a deeper level. Through immersive digital experiences, we rejuvenated the iconic brand for the digital age.

We worked closely with Apple to enhance their marketing strategies. Through planning and execution, we helped Apple unveil groundbreaking technologies to the global market, solidifying their position as industry leaders.

We worked closely with Apple to enhance their marketing strategies. Through planning and execution, we helped Apple unveil groundbreaking technologies to the global market, solidifying their position as industry leaders.

Teaming up with Asos, we crafted strategies that resonate with their diverse audience. From social media campaigns to experiential activations, we helped them stay ahead of the competition and strengthen their brand presence.

Teaming up with Asos, we crafted strategies that resonate with their diverse audience. From social media campaigns to experiential activations, we helped them stay ahead of the competition and strengthen their brand presence.

Partnering with Google, we went on a journey to redefine digital advertising. Our efforts led to the development of highly targeted campaigns that deliver measurable results, empowering businesses to thrive in the digital space.

Partnering with Google, we went on a journey to redefine digital advertising. Our efforts led to the development of highly targeted campaigns that deliver measurable results, empowering businesses to thrive in the digital space.

Driving innovation with Gucci, we reimagined e-commerce experiences for the modern consumer. Our approach to digital transformation resulted in streamlined processes and increased conversion rates.

Experience

Experience

Agency

Agency

Year

Year

Freelance Design Director

Various

Sept 2024 – Present

Freelance Design Director

/

Various

Sept 2024 – Present

Freelance Design Director

Various

Sept 2024 – Present

Creative Director

&Dave

Feb 2023 – Sept 2024

Creative Director

/

&Dave

Feb 2023 – Sept 2024

Creative Director

&Dave

Feb 2023 – Sept 2024

Freelance Senior Designer

Various

Jul 2021 – Feb 2023

Freelance Senior Designer

/

Various

Jul 2021 – Feb 2023

Freelance Senior Designer

Various

Jul 2021 – Feb 2023

Creative

bandstand

Apr 2019 – Jul 2021

Creative

/

bandstand

Apr 2019 – Jul 2021

Creative

bandstand

Apr 2019 – Jul 2021

Junior Creative

bandstand

April 2018 – April 2019

Junior Creative

/

bandstand

April 2018 – April 2019

Junior Creative

bandstand

April 2018 – April 2019